AI for real estate agents.Every open-home namegets a message by Sunday.

Most independent agencies run sales and a rent roll side by side, and each has its own kind of admin. On the sales side, a Saturday of open homes produces a list of names and numbers that someone has to follow up by Monday. Buyers ask the same five questions about the same listing. Vendors want to know how the campaign is going.

On the property management side it is applications, inspection bookings, maintenance requests and routine tenant questions, all arriving by email, portal and phone at once.

In both cases the work repeats and the timing matters. A buyer who hears back on Tuesday has often moved on. That is where automation helps, as long as it handles personal information properly and does not put words in an agent's mouth.

The privacy regulator is looking at real estate. In December 2025 the OAIC announced its first-ever privacy compliance sweep, starting in January 2026, looking at the privacy policies of businesses that collect information in person. Its first example was real estate agents asking for phone numbers at open houses. The OAIC said entities with non-compliant privacy policies may face compliance and infringement notices and penalties of up to $66,000. If an automation collects or uses open home details, your privacy policy needs to describe it.

In Queensland, tenancy law adds its own rules. The Residential Tenancies Authority's personal information guidance says personal information can only be collected if it is relevant to the application or to managing the premises. For tenancies that started on or after 1 May 2025, application records must be securely destroyed after 3 months for unsuccessful applicants and within 7 years after a tenancy ends, with a maximum penalty of 20 penalty units. The RTA says these obligations apply to all property managers regardless of business size. The RTA publishes a standardised rental application form, and its application process factsheet says property managers must offer at least two ways to apply, one of which is not restrictive. Making applicants use a third-party online platform, or charging them to apply, counts as restrictive. Other states have their own tenancy laws, so we check yours during The Delete List call.

Listing copy has rules too. The Queensland Government says licensed property agents must not engage in misleading or deceptive conduct when advertising property for sale, and the REIQ points to section 212 of the Property Occupations Act 2014 on false and misleading representations. An AI draft that invents a feature is still the agent's ad.

Finally, the OAIC's guidance on commercially available AI products says public-facing AI tools such as chatbots should be clearly identified as AI to customers. So our enquiry bots say they are automated, and a person approves every listing draft.

The Delete List is a 45-minute call and a written report. We sit with the principal and whoever runs the rent roll and trace one listing and one vacancy from first enquiry to signed agreement.

We look at how long enquiries wait for a reply, how many times the same details are typed into the CRM, and which reports get built by hand each week. We also check that application data and open home details are stored and deleted the way your state requires, because automating a bad process only speeds up the mistake.

You get a written report naming 3–7 tools, each with its setup time and hours a week returned, plus a fixed price if you want us to set them up. If The Delete List doesn't find you 20 hrs per month, we refund the $999. Anything we build for you is live within 14 days, or we refund you.

• Saturday's open home: when do the people who walked through hear from you?
• Once a vendor signs, how many days until the listing's live?
• Who builds the vendor reports each week, and how long does it take them?
• If you picked up ten more listings this month, what would give first?
• Which parts of your CRM do you pay for and never touch?