AI for health practices.The 8.30am callsdon't need your front desk.

In a small clinic, reception does far more than bookings. The same two people answer the phone, check patients in, chase referral letters, send forms, take payments and field questions about parking. Much of it is the same question asked many times a day.

Practitioners feel it too. Every form that arrives incomplete and every patient who forgets an appointment costs a slot and some admin time.

Allied health runs into the same thing its own way. A physio, osteo or chiro clinic lives by its diary, so an 8am cancellation is lost income unless someone fills the gap. A psych practice sends intake and consent forms before the first session and chases the ones that come back half done. Most of these practices already run Cliniko or Halaxy, so part of The Delete List is checking what your booking system can already do before anything new gets bought.

Health is also where getting automation wrong can do real harm. Patient information is sensitive, and some jobs that look like admin, such as deciding who needs a recall, are clinical. We build for the admin side only and draw that line in writing before a Build starts.

Size does not exempt a clinic from the Privacy Act. The OAIC says the Act covers any business that is a health service provider, regardless of turnover. Its guidance on commercially available AI products says privacy obligations apply to personal information put into an AI system. As best practice, it recommends organisations do not enter personal information, and particularly sensitive information, into publicly available AI chatbots. Health information is sensitive information.

Ahpra has published Meeting your professional obligations when using Artificial Intelligence in healthcare. It says the practitioner remains responsible for delivering safe and quality care whatever technology is used, and must apply human judgement to any AI output. It asks practitioners to inform patients about their use of AI. For tools that need patients' personal data, such as AI scribes, it says practitioners should get informed consent and ideally record the patient's response in the health record.

Advertising has its own rules. Ahpra's guidance on testimonials defines a testimonial as a recommendation or positive statement about the clinical aspects of a regulated health service used in advertising, and the advertising guidelines prohibit using them to advertise regulated health services. That is why we do not build automated review campaigns that push patient stories onto your website.

In practice our health builds use business accounts with documented data terms, keep clinical content out of automated messages, and are signed off by the practice before they go live.

The Delete List is a 45-minute call and a written report. We talk to the practice manager and whoever runs the front desk, and we look at a normal morning: what the phone calls are about, which forms come back incomplete, and where the same details get typed twice.

We sort every task into one of two lists. Admin that can be automated goes on the first, usually phone questions, forms and reminders. Anything that touches clinical judgement goes on the second, and we leave it alone.

The report ranks what is on the first list and gives each Build a fixed price. If The Delete List doesn't find you 20 hrs per month, we refund the $999. Anything we build for you is live within 14 days, or we refund you.

• What are the first calls of the morning about?
• Someone cancels at 8am for a 9am. How does that spot get filled, if it does?
• A new client books online on Sunday night. When do they hear from you?
• How many intake forms come back with gaps before a first session?
• In Cliniko, Halaxy or whatever you book through, what are you paying for that nobody has set up?
• If your books were full for the next three months, what would the front desk drop first?